360° Digital Integration:  The Proof is in the Project

Assignment:

Develop and create the video and visual assets that would support a multi-year program geared to changing the national narrative around the energy industry and its products. All rooted in the umbrella insight that the best way to open minds and win hearts is to let people discover, for themselves, how industry products are essential to how we live today, and what we imagine for tomorrow.

Sample tentpole and targeted videos:

Imagine That/Anthem

Imagine That/Space Playground

Imagine That/Printed Cars

Sample digital applications

Sample digital applications

Mobile first: Digital magazine

Mobile first: Digital magazine

Experiential: POS Video

Experiential: POS Video

Cross Platform: Layered storytelling

Cross Platform: Layered storytelling

Innovative Media: AI with IBM Watson

Innovative Media: AI with IBM Watson